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Trade and Industry Department The Government of the Hong Kong Special Administrative Region
Brand Hong Kong - Asia world city

Press Release

TID to participate in World SME Expo
Wednesday, December 1, 2010

The Trade and Industry Department will participate in the "HKTDC World SME Expo" at the Hong Kong Convention and Exhibition Centre Hall 1 from December 2 to 4.

This annual expo offers a one-stop platform for service providers to promote their services and business solutions to help Hong Kong's small and medium enterprises (SMEs) enter the international markets, seek business opportunities and expand their business. 

As one of the supporting organisations and a major exhibitor, the Trade and Industry Department will showcase an array of SME support services, including the Support and Consultation Centre for SMEs (SUCCESS), SME Funding Schemes, Hong Kong Awards for Industries, Working Group on Industrial, Commercial and Professional Sectors under the Basic Law Promotion Steering Committee, and the Mainland and Hong Kong Closer Economic Partnership Arrangement. Business professionals and expert consultants will provide free onsite one-on-one business advisory services to visiting SMEs on questions concerning business start-up, marketing, legal, and accounting matters.

The department will also take part in the following free thematic seminar at the expo to introduce SUCCESS's support services for SMEs:

Date and Time Topic Venue
December 4 (Saturday)
11am–1pm
Entrepreneurship:
Starting and Operating a Business
Seminar Room E

A high-level conference entitled "Optimising Branding Strategies to Venture into the Mainland Consumer Market", to be held tomorrow (December 2), is the highlight of this year's expo. The conference, jointly organised by the Trade and Industry Department and the Hong Kong Trade Development Council, will consist of a keynote speech session and two concurrent breakout sessions. Well-known enterprises from the Mainland and Hong Kong will share with SMEs their strategies and practical experience on branding, including tips on successfully building brands to tap the Mainland market. The conference will be held from 2pm to 6pm in Seminar Room E. Admission is free.

For further details on the expo, please visit the HKTDC World SME Expo website (worldsmeexpo.hktdc.com).

Ends