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Trade and Industry Department The Government of the Hong Kong Special Administrative Region
Brand Hong Kong - Asia world city

Dedicated Fund on Branding, Upgrading and Domestic Sales (BUD Fund)

To help Hong Kong enterprises capture the opportunities arising from the National 12th Five-Year Plan, the Hong Kong Special Administrative Region Government set up a "Dedicated Fund on Branding, Upgrading and Domestic Sales" (the BUD Fund) of $1 billion in June 2012. The Fund aims to provide funding support to assist Hong Kong enterprises in exploring and developing the Mainland market through developing brands, upgrading and restructuring operations, and promoting domestic sales in the Mainland.

The BUD Fund comprises two programmes:

(i) Enterprise Support Programme: to provide funding support for individual enterprises. The Hong Kong Productivity Council acts as the Secretariat to assist in implementing the Programme; and

(ii) Organisation Support Programme: to provide funding support for non-profit-distributing organisations. The Trade and Industry Department implements the Programme.

For details of the two Programmes, please visit their respective websites.

Enterprise Support Programme Organisation Support Programme